PsykhIA.
A brand created for PsykhIA, a platform that combines artificial intelligence with a caring approach to make psychological support accessible, continuous and integrated. A symbol that speaks of dialogue, care and growth.
Technology that cares.
Mental health calls for a brand that inspires trust and human warmth — even when it’s a technology platform. The challenge was to balance innovation and care in a single symbol.
Onda designed a “P” shaped like a speech bubble that also forms the infinity symbol: constant communication and care that never ends. Violet brings energy; cyan and mint bring calm.
A complete brand.
A wordmark in a humanist typeface that feels close and welcoming.
A “P” shaped like a speech bubble that also forms the infinity symbol: dialogue and ongoing care.
Care, innovation and a commitment to mental health, bringing together artificial intelligence and human connection.
Vibrant violet with cyan and mint: energy and calm at the same time.
The logo on light and dark backgrounds, plus an icon for the app and social media.
Pieces with the message “Hi Marcela, welcome back!” and a call to download the app.
The brand applied to the app screens.
“Welcome” in several languages, showing a brand ready to grow.
Inside the brand.
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Villaggio ForestaleHospitality websiteAbout the images: the pieces shown were created by Onda for the clients named, under a service contract, and appear here for portfolio purposes only. Some photographs come from the official image libraries of the clients and the brands they represent; others were generated or edited with artificial intelligence. Trademarks, logos and product names belong to their respective owners.
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